Featured Business - Exodus Electronics

Written by BBT Staff | 01 July 2010

The Company

For generations, motorcycle riders have customized their bikes to be an extension of their personality. For the better part of a century, that meant custom paint jobs, bobbed frames, ape hangars, and just about any mechanical upgrade you can think of. Every bike show in every city has a unique array of artistic vision, embodied in well-placed welds and carefully wet-sanded enamel. This formula has created some of the most elegant pieces of machinery the world has ever seen...but it is time to evolve.

The year 1959 brought on the dawn of modern technology. William Shockley and his associates at the Bell Laboratories successfully assembled the first solid state transistor. To most of us, this means almost nothing; to us at Exodus Electronics, this means everything.

In today's fast-paced society full of off-the-shelf solutions, it is becoming more and more difficult to find that unique, one-of-a-kind custom job for your motorcycle. Any ordinary rider can spend $100 and make their engine glow any number of colors. But we know that no rider is ordinary. That's why we offer the one product to our customers that can't be bought on eBay: their imagination realized.

We often say that if a rider wants a blender installed on their bike for margaritas on the go, we'll do it. And we're not kidding. There are only two limitations on what we can build for your bike: your wallet and your imagination. We build and test our circuits by hand, circuits that can control whatever you want, however you want. Try finding that anywhere else. We aren't your average bike mechanics. We are degreed Electrical Engineers from the University of Michigan, and we are avid bike enthusiasts.

The Iron Man Bike

We talk a big game, yes, but ask anyone who has seen our work on Aaron Robinson's GSX-R “Iron Man” bike and you'll hear why.

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